AI tools
How to Tell If a YouTube AI Tool Review Is Honest (or Just an Ad)
Seven signs an AI tool review on YouTube is a real test and not an ad: disclosures, visible inputs, side-by-side tests, stated downsides and real costs.
· 12 min readRead
Blog
Guides for creators, and the people who work with them
Guides for creators and the people who work with them: disclosure rules, vetting creators, and finding reviewers you can trust.
Vetting creators
How to Vet a YouTube Creator Before a Sponsorship (2026 Checklist)
A practical checklist for brands: what YouTube shows publicly, what to ask creators for, how to spot bought subscribers, and the new rules on view counts.
· 13 min readRead
Disclosure
How to Disclose Affiliate Links and Sponsorships: 2026 Creator Guide
What the FTC, YouTube, TikTok and Instagram expect when you’re paid, gifted or earning commission, with wording that works and disclosures that don’t count.
· 13 min readRead